I picked up this book as a side note, a suggestion when purchasing a few other books. The name caught my eye so I bought this too.
I’m glad I did and I’ll get into that. It’s easy reading, about 171 pages, and even has a simple, effective plan of action at the back of the book. I was able to read it on the subway back and forth to work.
What’s really fascinating is that this was first written in 1956, before all the high tech psychological studies that go on today. Although a lot of the material has been brought up before, this book goes into many aspects of human behavior. It should really be called something like “how to get along with people” or “How to build relationships.” Not very catchy titles but when you learn these principles of dealing with people, you do in fact have power over the situation.
Opposing Opinions Dilema
As the author Les Giblin points out in chapter 10, “How to Get Others to See Things Your Way,” the natural thing for people to do when they run up against an opposing idea or opinion is to argue. We take it as a threat or a blow to our ego and so it is natural to hit back at their ego. Then the emotions rise.
This only causes the other person to dig in and defend their position more. The author shows in several subheadings like “How to persuade by working with Human Nature” and “How to Reach the Other Persons Subconscious Mind” how to handle these situations. As a follow through under the heading “Six Tested Rules for Winning Arguments” he gives us steps on how to handle this situation and get the other person to see things your way. These are such simple, yet effective, techniques but most of us don’t use them. You can see this all around in arguments and heated debates.
Attraction Marketing Back Then?
For anyone who has a network marketing or some home business you’ve heard of attraction marketing. Well, in Chapter 6 he has a whole section on “The Triple-A Formula for Attracting People” which talks about Acceptance, Approval and Appreciation.
The book is broken down into six parts like “How to Control the Actions and Attitudes of Others” and “How to Manage People Successfully” just to name a couple. It has a very detailed index with Chapters, Headings and subheadings so that you can easily find a particular situation and go right to that section under the subheading.
This book is very helpful if you’re in a difficult situation, or will be, and I would especially recommend it if you’re going into a sales presentation, or if you have an uneasy work environment or relationship. It’s a definite two thumbs up.






Sun, Oct 24, 2010
Books